要想搞好SEO网址优化最先要搞清楚百度搜索引擎基础的原理。什么叫优化，一方面，我们要不在危害客户体验的状况下尽可能顺从百度搜索引擎，缓解百度搜索引擎爬取大家网址的工作中压力，及其搞清楚百度搜索引擎的排行标准，怎样做才可以得到更强的排行；另一方面要留意客户体验，有一个总标准是不会改变的，客户喜爱的便是百度搜索引擎喜爱的，由于百度搜索引擎是为顾客服务的，仅有用户体验的优良的网址才可以更得到百度搜索引擎的认同。下边是一些实际的优化步骤。
Want to do SEO website optimization to first understand the basic theory of search engine. What is the optimum, on one hand, we should not influence the user experience as much as possible to reduce the search engine, search engine grab our site work burden, and the rules that the search engine rankings, how to do to get better ranking; on the other hand, should pay attention to the user experience, there is a general principle is the same the user is the search engine, like love, because the search engine is for customer service, only the customer experience good site to the search engine's approval. Here are some specific optimization process.

网址构造优化网站建设的情况下文件名称要呈树形结构构造，另外文件目录不可以超出三级，文件命名还要有规律性。网址构造不可以有死链接即说白了的404错误页，网址发布后我能马上用专用工具查询系统的死链接状况，随后协同程序删掉死链接。网址的编码越简约越好，信息冗余越低越好，尽量避免用js，flash等。那样能够 减少百度搜索引擎爬取网址的难度系数。主页新闻报道版面內容也不必过少，最少2个版面。
Optimization of file directory to a tree structure when the website construction website structure, at the same time directory cannot be more than three, the file name will regularly. The website structure can not be the death of 404 page called, after the line on the website I will immediately with the death of tools inquires the site, then collaborative program to remove the chain. The site code more concise as possible, redundancy as low as possible, to minimize the use of JS, flash etc.. It can reduce the difficulty of the search engines to crawl the site. Front page news content nor too small, at least two edition.

关键字的选择关键关键字依据顾客规定及其根据在网上检索具体参照挑选，还可以剖析竞争者的关键字的挑选。在网站内容布关键字的情况下，一定要留意关键字的相对密度，一般明确在2%-8%中间为最好！可是要依据自身的具体工作经历来实际操作。此外有一个必须留意的是，必须优化的网址最好是能在发布前就改完title和关键字。
Keyword selecting core keywords according to customer requirements and through online search the actual choice of reference, can also analyze competitor keywords selection. When the site content cloth keyword, attention must be paid to the density of keywords, generally identified as the best in the 2%-8%! But according to the actual work experience to operate. In addition there is a need to pay attention to is, to the optimization of the website the best in online before they changed title and keyword.

网站内容的公布网站发布推广软文的情况下，我的工作经验是先去搜索热点新闻报道，假如正好这一新闻热点与该网址的主题有关，那麼能够 依据这一新闻报道来软文推广，有时会做到出乎意料的实际效果，推广软文的公布必须留意几个方面的是，独创性或原创文章性，关键字的遍布，内部链接的基本建设。有关推广软文，我有一个好的近道的方式 便是，有时我能到竞争者的网址里去找，我找的是它没被百度搜索引擎百度收录的內容，那样能够 提升工作效能。营销推广型网站建设内部链接的基本建设我觉得遵照的标准便是对这些很有可能会对客户有导向性的词句加连接。那样基本建设内部链接能够 提升客户体验。
When the website content website update text, my experience is to search hot news, if just the hot news and the website of the theme and content, you can write soft article according to this news, sometimes will get beat all effect, soft Wen release needs to pay attention to several points is the original or false original,, keywords distribution, in the construction of the chain. About soft Wen, is the method I have a good shortcut, I sometimes to competitor's Web site to find, I find that it is not search engine included content, which can improve working efficiency. Marketing type website construction in the construction of the chain I think the principle is to those who may have guided words and links to the user. This construction within the chain can improve the user experience.

网址外部链接的基本建设伴随着百度搜索三月份颁布绿萝算法至今，我觉得绝大多数的SEO和网站站长盆友都对外开放链既爱又怕，其实我发外链的标准便是自然平衡就可以了，高品质的连接虽然好，可是一个网站不太可能全是高品质的外部链接的，不一样才算是自然平衡。因此大家应当多服务平台，多种多样当然的去做外链就不容易被觉得是舞弊的。外部链接的基本建设自然还包含友链，换友谊便是你侬我侬的事儿。仅仅有一点要留意的是，要按时的检查一下友链的情况，有被被降权惩罚的马上撤除，以防受到牵连。
The construction of the website chain since Baidu green algorithm introduced in March, I think the vast majority of SEO and webmaster friends of foreign chain of both love and fear, I actually do the chain is the principle of the b alance of nature can be, the link quality is good, but a website is not outside the chain of high quality the high and low, is the natural balance. So we should more platform, various natural to send the chain will not be considered cheating. The construction of the chain of course also includes links, for friendship is what I wish you love. But there is one point to note is, to regularly check links, have to immediately remove the right to be reduced, so as not to be involved.

SEO的基本知识也有许多，它是关键的好多个层面。基本知识关键吗？关键！可是我认为你掌握之后也不关键了，我做优化的工作经验便是解决好关键点难题，通常一个很细微的区别就造成 了排行的非常大的转变。随后便是有耐心，有信心，不必心浮气躁，你需要坚信，你做的都会见到結果的，不可以否定百度搜索引擎有时候也会抽疯~并且中国的技术性很有可能更不完善，google好多个钟头就可以升级一次，百度搜索几日才升级一次。可是你需要坚持不懈你所做的，要有乐观的心态。优化便是长期性活，我觉得优化最重要的便是剖析，剖析竞争者，及其剖析自身的优化全过程，有什么必须改善的地区，我不能说哪一个更关键，我只是对剖析竞争者有大量得话说起。
There are a lot of basic knowledge of SEO, which is several main aspects. Basic knowledge of important? Important! But I think you know later is not important, I do optimization experience is to handle the details, often a very small difference leads to the great change of rank. And then there is patience, confidence, don't be impatient, you have to believe, you always see the results, can not be denied that the search engine will sometimes crazy ~ and domestic technology may not mature enough, Google a few hours can be updated every few days, baidu update time. But you have to hold on to what you do, should have a good mentality. Optimization is a long-term work, I think it is the most important optimization analysis, competitor analysis, as well as the analysis of the optimization process of its own, which needs to improve the place, I can't say which one is more important, I just to analyze competitors have more to say.

一、剖析你的竞争者的网站结构
Analysis of your competitors site architecture

二、剖析你的竞争者关键字的布署
Competitor analysis keywords your deployment

三、查验你的竞争者的反链
The reverse link check your competitors

四、查验你的竞争者在其他百度搜索引擎的主要表现
Check your competitors in other search engine performance

五、剖析你的竞争者网址的SEO的转变
Change your competitor analysis site SEO

六、科学研究你敌人的SEO技巧
Study your opponent's SEO technique

七、检验竞争者的网址开展客户体验度
Detection of a competitor's site for the user experience

SEO的方式 并并不是一成不变的，想要你持续的去寻找新的方式 与构思。我们可以学习培训竞争者优点的地区，可是不必一味地效仿，拒绝浮躁，找寻新的构思，比敌人做的更强，那么你才有可能排行在它的前边。
The SEO method is not immutable and frozen, you need to constantly to seek new methods and ideas. We can learn the rival advantage place, but not blindly imitate, learn to work, looking for new ideas, do better than the opponent, then you can be ranked in front of it.