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网站建设之在线客户界面设计

2013-07-26 酷站科技
网站规划包含的许多,如互联网广告、SEO网址优化技术性、网络运营也要会写网站策划书这些,可是今日和大伙说一下之前杨帆沒有提及过的操作界面设计方案的难题,目地是让企业官网的技术人员和网站规划发烧友各个方面掌握网站规划的运用。
Site planning includes many, such as network advertisement, SEO website optimization technology, web site operators also will write site planning books and so on, but today and everybody said user interface design problem about Yang Fan had not mentioned, the purpose is to let enterprise website management and web site planning enthusiasts know more about application of site planning.

一个好的网站应当具有十分漂亮的界面设计、十分让人的內容、顺畅的信息结构、智能化系统的后台管理解决、优良的易用性,并汇聚成和睦、友善的页面。为了更好地交由顾客一个积极主动的感受,并在顾客页面中落实公司发展战略。依照下边该架构构建营销推广型网站建设的线上顾客页面。
A good site should have a very nice page design, very attractive content, smooth information structure, intelligent background processing, good interactivity, and merge harmonious, friendly interface. In order to delivery to the customer a positive experience, and carry out the strategic goal of the enterprise in the customer interface. Following the framework to build a marketing type website construction online customer interface.

网站建设的总体目标是为了更好地贯彻落实公司营销策略,企业网络营销发展战略于考虑特殊市场细分的要求,为总体目标受众群体出示利润最大化的顾客价值同,而基本建设线上顾客页面,其总体目标也是以下列层面輔助顾客价值的完成:
Website construction goal is to carry out the marketing strategy, marketing strategy to meet the specific segments of the market demand, to provide customers with the maximum value for the target audience, while the construction of online customer interface, its goal is from the following aspects to assist customer value realization:

1.出示另一个更合理的销售渠道,根据网址页面的电商作用,协助她们选购需要的产品与服务项目。
To provide a more effective distribution channels, through the function of electronic commerce website interface, goods and services they need help to buy.

2.向总体目标受众群体出示更为丰富多彩的信息、实用的信息内容导航栏,协助她们轻轻松松地得到需要的信息内容。
To provide more information to the target audience, easy-to-use navigation information, help them obtain needed information easily.

3.出示合理的会话和互动交流作用,更接近顾客,即时与之会话,掌握客户满意度,协助她们与公司沟通交流。
Provide effective dialogue and interaction function, closer to customers, real-time and dialogue, understanding of customer needs, to help them communicate with the enterprise.

4.根据出色的网址页面设计,并与公司别的顾客页面的设计风格保持一致,建立与加强公司企业形象,协助顾客产生清楚一致的品牌效应。
Through the design of web interface is excellent, and other customer interface enterprise style consistent, create and strengthen the brand image of enterprises, help customers to form a clear and consistent brand awareness.

5.根据网址页面立即递交线上內容与在线客服,降低顾客服务成本费,协助顾客节省。
To directly submit online content and online services through the web interface, reduce customer service cost, to help customers save.

设计方案的一切活和成效,全是为大家服务项目的。网址页面设计都不除外。不一样的群体对信息内容要求不尽相同,她们的社会发展和文化的特点、生活方式等也不同样,服户的要求是第一位的,沒有忠诚的客户,网址就不能生存。因而,网址页面设计仅有充足剖析,掌握网址的要求,才可以精确地掌握设计方案的方位和限度,设计方案出比较满意的页面。
All the work and results of design, are for the people service. Web interface design is no exception. Different groups of information needs are different, their social and cultural background, living habits are not the same, service user needs is the first, not loyal users, the website will not survive. Therefore, web interface design should fully understand the demand analysis, the website, can accurately grasp the direction and scale design, design a satisfactory interface.
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