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以SEO与UEO的角度分析外链相关度的重要性

2012-08-02 酷站科技
外部链接这一块坚信许多从业优化工作中的盆友都很高度重视,因为它是网站优化中必不可少的一部分。而做为优化的初学者,大家很有可能在一开始全是仅仅在重视外部链接的总数上,而忽略外部链接的相关性难题,而正巧外部链接的相关性确是一个很重要的要素。那麼怎么回事?小编将从SEO及UEO2个方位上剖析为何外部链接的相关性很重要
The chain this piece of believes that many friends in optimizing job very seriously, because it is an integral part of site optimization. And as for the optimization of the novice, we may at first is just in the notice on the amount of the chain, and ignore the chain of correlation problem, and happened to the chain of correlation is indeed a very crucial factors. So why? The author SEO and UEO from two directions: why the chain said analysis of correlation is very important

一、从SEO视角剖析(Analyzed from SEO)

伴随着SEO技术性的普及化与改善,出現了许多非常牛x的SEOer,这种SEOer能够 在不一样行业类别的网站公布外部链接,可是百度搜索引擎确实可以鉴别大家发的內容是啥,內容的品质优劣吗?也许百度搜索引擎能够 分辨一篇文章是不是原創,能够 从该文章内容是不是在互联网上被很多反复,可是它却不可以非常好的鉴别此文章内容的品质高矮,只有根据客户的个人行为去分辨,因而在我们到一些不有关的网站社区论坛公布贴子基本建设外部链接时,那麼外部链接的关联性层面肯定是做的太差的,例如大家做服装销售的网站的,到优化种类的网站公布外部链接,那样就彻底偏移了大家网站主题风格;实际上百度搜索引擎分辨一篇文章是有关哪些的,从关键字的相对密度中就可以鉴别,当一篇贴子跟网站的主题风格不有关,那麼百度搜索引擎自热而然会降低这一连接所得到的权重。
With the popularization and the improvement technology SEO, there are many quite cattle x SEOer, these SEOer can be on different types of the website publishing industry chain, but the search engine really able to identify what is the content of the we hair, the quality of content good or bad? Perhaps a search engine to judge an article is original, from the article is in the network by many repeat, but it's not very good recognition, this article quality high and low, only through the user behavior to judge, so when we are not related to the construction site BBS post the chain, then the correlation of the chain in the poor is certainly do, like we do clothing sales site, to optimize type of website publishing the chain, thus completely deviate from our site theme; In fact the search engine to judge a article is about what of, from the density of keywords can identify, as a son with the site's theme not related, so that a search engine from hot but downgrade the link for weights.

二、从UEO视角剖析(From UEO Angle analysis)

现如今百度搜索引擎如今愈来愈重视客户体验这一块,而做为大家优化工作人员也不可以忽略UEO客户体验优化这一块。百度搜索引擎会依据客户的浏览个人行为来剖析一篇文章內容的使用价值,可以为客户出示好的服务项目、为客户处理碰到的要求难题的內容关键字排名也是会较为靠前的,伴随着百度搜索引擎的不断创新,现如今排名前两页的,一般都已不是废弃物的网站制作內容,下边小编以seo代表什么意思这一关键字为例子,我们可以见到有机化学排名第一的网站(清除百度搜索本身商品):
Now the search engine now pay more and more attention to the user experience the piece, and as we optimize their also cannot ignore UEO user experience to optimize the pieces. Search engines will be according to the user's access to the analysis of the behavior an article content of value, to provide users with good service for customers to solve, the demand of the content of the problems met in nature is also will be in front, as search engine update ceaselessly, now the top a few pages, general is not the content of the garbage, the following author to seo is what mean the key words, for example, we can see the number one organic site (excluding baidu their products) :

大家发觉seo代表什么意思这一关键字的市场竞争非常大,可是为什么技术领域的网站会排到第一呢,大家剖析其內容,发觉这一网站的內容非常好的展现出seo这一专有名词的实际意义,进而解决了客户的要求。
We found that seo is the key words what the competition is very big, but why technology site will row in the first place, we analyze the content, find this site and content is very good interprets the seo the meaning of the term, so as to solve the needs of the users.

针对大家的外部链接,大家可以说百度搜索引擎也是根据客户的个人行为来分辨外部链接的品质的,例如大家网址是有关服装销售的领域的,假如你将信息内容发在汽车贸易的行业论坛中,即便你的內容子再好,客户也不会去深入了解,由于客户在汽车论坛中关键便是为了更好地得到轿车的基本信息,你的信息内容并不可以得到亲睐,当然百度搜索引擎不太可能给与高的权重值。
The chain for us, we can say that the search engine is through the user behavior to judge the quality of the chain, such as our site is about clothing sales industry, if you put the information is sent in car sales industry BBS, even if your content son again good, the user will not go to further understand, because users in the automobile BBS mainly is to get car of relevant information, the information you are unable to obtain favour, natural search engine can't give high weight.

网站的优化一直摆脱不上外部链接的支撑点,尽管相关性该的网站外部链接品质无论是SEO還是UEO视角上看品质都更为的高,可是终究資源比较有限,能让我们公布链的网站也并不是很多,因而我们在重视外部链接关联性的另外,也要重视多样化,多样化的外部链接才会使我们的网址充分发挥出更强的实际效果来。
The site's optimization always without the support of the chain, although the correlation of the site quality whether or UEO chain SEO terms are more high quality, but after all, limited resources, can give us release of chain site will is not much, so we pay attention to in the chain of correlation, while also pay attention to diversification, the diversity of the chain will let our website to play out better effect.
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