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SEO与UEO结合让你的网站立于不败之地

2012-08-02 酷站科技
伴随着网互联网技术迅猛发展和普及化,SEO优化市场竞争越来越激烈,早已进到来到前全部为的“改革时期”。作为一名网址SEO优化工作人员,我们要把优化的重心点转至网站内部优化上,站内优化的內容并并不是局限性以内链和內容升级,搞好UEO才算是将来SEO优化者勤奋的方位。说白了UEO即客户体验优化,一个将客户体验保证完美的网站通常会更非常容易得到排行。
With the rapid development and popularization of Internet network, SEO optimization competition intensified, have entered the promising before "revolution". As a web site SEO optimization personnel, we want to turn in the center of gravity of the optimization station optimization, the optimization of the content in the station and not limited in chains and contents to update, completes the UEO is the future direction of the optimization SEO effort. The so-called UEO namely user experience optimization, a user experience will be the ultimate site will often easier to obtain ranking.

实际上SEO与UEO的关联是紧密联系的,SEO承担将网址的关键字排名推倒百度搜索引擎的前边,但想长期的期待自身的网址能平稳在百度搜索引擎,大家必须搞好UEO。由于大家根据SEO的方式只有将网址推倒百度搜索引擎的前好几页,就算一个网站在市场竞争中出类拔萃排到百度搜索引擎的主页。实际上此刻百度搜索引擎对你网址的磨练才刚开始。那这种磨练究竟是什么呢,实际上站长统计里边说的很清晰,你网址的跳失率啊,等待时间,客户的满意度这些这类的。实际上这种便是检测一个网站的UEO。
In fact UEO relationship with SEO complement each other, SEO is responsible for the site keywords ranking will be pushed to the front of the search engine, but want to long hopes his web site in the search engine to stability, we need to be UEO. For we through the means of SEO can only push to the search engine's web site before two pages, even if a web site from the competition row to search engine on the front page. In fact this time search engine on your web site test is only just beginning. That these test what would, in fact, baidu statistics inside said very clear, your website's jump out rate ah, stay, customer loyalty, and so on and so on. But this is the test of a UEO web site.

假如你的网址运用SEO技术性把关键字排名拉上去,而客户体验不是太好。别人来啦就跑,不可以处理客户的难题或是是说沒有吸引住客户的內容。那麼那样的网址当然百度搜索引擎通到各种各样数据统计分析到得话,无论你的SEO方式多强大,外部链接多强劲。全是没有用的。
If your web site use the keywords ranking SEO technology to push up, and the user experience is very bad. The somebody else will run, cannot solve the problem of users or is not attract the content of the users said. So this website natural search engine sense to all kinds of data analysis to it, regardless of your SEO means more than bad, how strong the chain. Are of no use.

在小编来看,SEO和UEO是紧密联系的关联存有,SEO是搜索引擎营销最基础最便宜的方式和方式,如今许多网址优化工作人员全是为了更好地百度搜索引擎排行而SEO,彻底的忽略了UEO的必要性,这个是十分不可取的。
In the author opinion, SEO and UEO is complementary relationship exists, SEO is search marketing the most fundamental and most cheap means and methods, now a lot of web site optimization personnel are all in the search engine rankings and SEO, completely ignored the importance of UEO, this is very not advisable.

网址UEO是对于客户而开展的优化对策,能够 合理的提升网址PV,降低跳失率,提升商品转化率。多聆听客户的心里话,掌握客户的要求,从源头上处理客户的难题,那样做能够 使网址更为合乎客户体验,更为个性化,而且合理的提高了网址黏合度。
Site UEO is based on the user and optimization of strategy, can effectively increase the website PV, reduce the rate of jump out, to increase product conversion rates. Listen to the voice more users, understand the needs of the users from the fundamental solution to the problem of users, such doing can make web site more in line with the user experience, more human, and can effectively enhance the website bonding degree.

SEO层面的物品都说烂了,今日就要好好地的跟大伙说说怎样提高网址的UEO,那麼怎样开展合理的客户体验优化呢?在下面,小编就给大伙儿简易共享提高客户体验的好多个方式供大伙儿参照:
SEO aspects of it all say terrible, and today is a good tell us about how to improve the UEO web site, so how to carry out the effective user experience optimization? In the following, the author gave you simple user experience of ascension to share a few methods for your reference:
一、你的网站布局是不是合乎你的领域特点
Your website conform to your industry style characteristics


网站制作就好似你的穿衣搭配,要填满自身的性情和风彩。可是这类性情和风彩的衣着合乎你的岗位特点吗?网址也一样,你的网址是科普类的可是用了游戏娱乐类设计风格的网站模版,遗失了科技网中需有的严肃认真认真细致的设计风格,相信那样的网址客户是不容易喜爱的。所以说,网址的用户界面一定要合乎你领域的特点。之上第一点和第二点都是以作用上我们要使客户喜爱。但至关重要的還是第三点。
The website pr oduction is like your dress will be filled with his own character and style. But this character and style dress with your professional feature? Website is the same, your site is the--but with the use of the entertainment kind of style website templates, lost in the science and technology should be serious website rigorous style, I believe this web site users won't like. So, the website interface style must meet the characteristics of your industry. Above the first point and the second point is from the function to the customer like us. But even more important still is the third point.

二、网址的设计风格和美工设计
The website's style and artists

假如你的浏览量主要是女士客户喜爱烂漫和时尚潮流,那么你的网址主题风格色调及其网址的LOGO一部分就需要合乎这种受众群体的爱好。网址的色彩就需要用时尚潮流烂漫一些的,例如粉红色或是蓝紫色。自然美工设计层面是否很高,客户是否很对你有感觉网址的设计风格。
If your visitor is mainly users like romance and fashion women, that your site theme color, and websites will meet the audience LOGO part of be fond of. The website will use of fashionable romance tonal some, such as pink or purple. Of course the artists whether high, the user is very like your website's style.

三、网址的应用性
Website the practicability of


一个网站光漂亮也是不起作用的,对客户而言最重要的一点便是你网址要对它有使用价值。例如你网址有一些小的运用,例如你网址有作用能够 转换 不一样的字体样式,例如繁体及其火星文这些,相近这类对客户有使用价值的物品,客户才会记得你的网址,这类客户的满意度和电话回访度便会高。这种数据信息是会被百度搜索引擎看在眼中的,要是这种数据信息持续的提高,你的排行你的权重值也会持续的提高。
A website is useless light good-looking, for users the most important is your web site to it has value. For instance you website has a few little applications, such as the ability to your site into a different font, such as traditional Chinese characters and Mars, and so on, similar to the user anything of value, the user will remember your site, the customer loyalty and return degrees will be high. These data will be search engines to see in the eye, as long as these data constantly improve, your ranking your weight unceasingly will also ascension.

四、出色的內容始终是SEO中的关键
Excellent content is always the kingly way SEO


大家都知道,网址不断的升级原創內容会获得百度搜索引擎的认同,不管在百度收录、還是快照更新、還是排行都是会有非常大的提高。一样,每日定时执行指定的升级也会使客户喜爱,例如小编的网址,不太可能每日都升级原创文章内容,那我也以内页构建了一个互联网刊物,确保每日都是有高品质的文章内容升级,那样阅读者和搜索引擎蜘蛛就不容易视觉疲劳了。自然升级的內容毫无疑问不必是原创文章或是是句子堵塞,上句不接下来句的,那样的內容或许能够 蒙骗的了搜索引擎蜘蛛,可是客户毫无疑问会立刻关掉网页页面,烟桥提升了网址的跳失率。最终小结一下便是內容要维持升级,內容品质一定要严格把关。
As is known to all, the website continuous updates original content will get the search engine's approval, no matter in included, or snapshots, or ranking can have a big ascension. Also, every time the update will also designated the customer like, for example, the author's website, can't update essays on every day, that I was in the inside pages built a network abstract, ensure the high quality of every day the update, so readers and spiders will not visual fatigue. Of course the content of the update is sure don't fake original or statements impassability, the sentence to out of the sentence, such content may deceive spiders, but users will immediately shut down web page, for no reason increased the rate of web site jumped out. To summarise is content to keep updated, content quality must be a good close.

最终小结,如今留意SEO的人过多,而聊UEO的人太少,文中致力于沟通交流讨论,由于针对SEO和UEO的了解因人有所不同的,也因网址而异,但最后的关键是不会改变的,那便是SEO和UEO是必须并行处理的,这二者单独发展趋势全是不好的,并且是一直存有于网络运营全过程的。
To conclude, now pay attention of SEO too much, and talk about the UEO too little, this paper aims to communication, because for SEO and UEO understanding vary from person to person, but also because of website different, but in the end the core is the same, and that is UEO SEO and is the need to parallel, the two independent development are bad, and is always exist website operation process.
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