无论是大家给自己的网址做SEO還是为自己企业的网址优化，又或是是给顾客出示SEO服务项目，都期待大伙儿能在SEO工作中刚开始以前搞好一份详尽的SEO计划方案，别害怕耗时间，仅有有方案地去工作中，才可以让高效率大大的地提升，保证事倍功半，要是没有一份优良的策划书，很有可能后边要花大量的時间来梳理构思。
Whether we for his own website or to their own company's SEO site optimization, or is to provide the customer SEO service, hope everybody can do in SEO before work began a detailed scheme of SEO, do not be afraid of time-consuming, only in a planned way to go to work, can let the efficiency is greatly improved, achieve more with less, if not a good plan, may be behind will take more time to sort out ideas.

网址优化七流程：
Website optimization seven steps:

1.明确seo的总体目标
Sure seo's goal

2.了解顾客的商品和服务项目，科学研究竞争者
Familiar with customer's products and services, the competitors

3.顾客客户人群剖析，明确百度关键词
A customer group analysis, how your keywords

4.网站修改和网址內部优化
Website revised and website internal optimization

5.网址外链发布
The website chain construction

一.确定SEO的总体目标(Confirm SEO's goal)：

在和顾客商务沟通后就需要顾客确定网址优化的最后seo总体目标，拥有一个既定目标才可以更强的分配实际的工作中。这一总体目标能够 是长期性的、具备战略地位的，还可以是短期内的，但无论是短期内還是长期性，大家的总体目标设置一定要能够 完成的前提条件下，不必设置一个没办法进行的总体目标出去。随后将目标分解到实际的每个月、每星期、每天的发展目标。
In business negotiations and customer is customer to confirm the final seo site optimization goal, have a clear goal to a better plan for the concrete work. This goal can be long-term, strategic, also can is short, but no matter the short-term or long-term, our goal setting must can realize, under the premise of don't set a goal out of not being able to complete it. Then will target decomposition to specific monthly, weekly, daily stage goal.

二.了解顾客的商品和服务项目，科学研究竞争者(Familiar with customer's products and services, the competitors)：

孙膑兵法有云：“知彼知己，放能决战沙场殆”，在下手优化以前，要先去掌握顾客的商品和服务项目，及其科学研究竞争者网站制作状况。顾客的商品和服务项目能够 根据顾客的网址或立即和顾客沟通交流去掌握，关键写出从哪几个方面剖析竞争者。
Sun tzu have cloud: "the enemy, can put through great skill and dangerous", proceeding to optimize before going in to understand first customer's products and services, and the competition website. Customer's products and services through customer web site or can be directly communicate with the customer to understand, write down what some analysis from key competitors.

(1)基础数据信息：网址年纪、百度收录量、百度收录率、快照更新新鲜程度。(可以用站长工具工具查询)
Basic data: website age, included quantity, included rate, snapshots freshness. (can use love stand nets tools inquires the)

(2)站内优化：TITLE的设计方案、叙述的撰写、注重文字、文章段落题目(H1,H2这类的)、URL解决、连接深层、Nofollow的应用、目录页和內容页的优化这些。
In the station optimization: the design of the TITLE, description of writing, emphasizes text, paragraph headings (H1, H2 and), URL processing, link depth, the use of the page directory Nofollow, and the content page optimization, etc.

(3)外界数据信息：外部链接总数和品质、整站外部链接、主页外部链接、品牌形象。
External data: the quantity and quality, station the chain the chain, the home page chains, brand awareness.

我们要根据这好多个层面的內容来创建数据库系统，将每一项详尽记下来，写进计划方案中
We will through the several aspects of the content to establish the data model, will each detailed records down, written in the scheme

三.顾客客户人群剖析，明确百度关键词(A customer group analysis, how your keywords)：

剖析和掌握顾客的客户人群，网址的总体目标客户是归属于哪一类，不一样的网址特性所必须的总体目标客户是不一样的，做精确的顾客营销推广，不以seo而去seo。在明确好客户人群后刚开始科学研究和剖析顾客网址的关键字，挑选关键字的标准是以网址的客户为导向性，从客户的视角去剖析她们会根据哪些关键字去网页搜索的商品和服务项目，另外也要和顾客沟通交流，明确网址的关键字，顾客网址的关键关键字不一定要受欢迎可是要精确!
Analyze and understand customer user groups, the goals of the web site users is what kind, different web sites nature need to target user is different, do precise customer marketing, not for seo and to seo. In determining the good user group began to research and analysis customer site keywords, choose the principle of keywords in web site as the guidance, from the point of view of the user to analyze what they will pass keywords to search the site of products and services, but also communicate with the customer, make sure the site keywords, the core of the customer website keywords doesn't have to be popular but precise!

剖析明确关键字的方式 ：
The method of analysis to identify key words

(1)科学研究竞争者的百度关键词
Research competitors websites keywords

(2)关键词分析专用工具：这儿强烈推荐百度后台关键词分析专用工具和站长工具关键字强烈推荐发掘专用工具。
Key words mining tool: here particularly recommended baidu backstage keywords query tools and love stand nets keywords recommend mining tools.

(3)百度搜索引擎下拉列表和搜索推荐
Search engine drop-down box and relevant search

(4)问答网站长尾词发掘
Q&a flat head of tail keywords mining

四.网站修改和网址內部优化(Website revised and website internal optimization)：

顾客必须优化的网址一般都是会不科学之处，必须对网址开展改动，一般视顾客级别状况而定，这儿临时忽视这一要素。
Customers need to optimize web site will generally not reasonable place, need to modify website, general as customers level up, here ignored the factors.

(1)动态网页改动成静态数据或是伪静态(必须服务支持)
Static or dynamic website modified into pseudo static (need technical support)

(2)URL统一，搞好301再次定项。
URL unity, completes the 301 redirected.

(3)提升sitmap，友链版块，搞好404错误网页页面这些
Increase the site map, link plate, completes the 404 error pages, and so on

网址內部优化：title，description标识內容叙述的撰写，搞好站内连接，照片加ALT标识叙述，有效布局关键词和关键词搜索量，搞好网页页面內容的关联性，坚持不懈原创文章内容內容升级这些。
Internal web site optimization: title, description tag content description of writing, completes the sitelinks, pictures and ALT tag description, reasonable layout keywords and keyword density, completes the page content related, adhere to the original article content update etc.

五.网址外链发布(The website chain construction)：

网址外链发布要留意关联性和丰富性。基本建设友链的方式 许多。有友链互换、推广软文递交、目录提交、个人博客网站、论坛签名、分类信息网、黄页网站、递交收藏、社会性营销推广、微博营销这些，这儿关键讲讲友链互换的方式 。
Website construction should pay attention to the chain correlation and universality. Construction method are many links. There is friendship link exchange, soft wen submission, directory submission, independent blog, BBS signature, classification of information, the yellow pages, submitted to hide, search website promotion, the socialization of bo promotion and so on, the key here speak links switching methods.

在周多的外链发布中晓泉更钟爱于友链互换。一个关联性权权重值高的友链能够 抵上上N个外部链接，并且对网址的排行具有非常大的实际效果，许多网站站长都深有感触，友链互换的标准是宁缺勿滥，好的友链能够 对网址的排行具有非常大的功效，反过来，差的、废弃物连接很有可能造成你几个月累死累活的勤奋功亏一篑。友链互换的方法有添加友链QQ群去互换，一般难以互换到适合的，最好是的方法是到友链互换服务平台去提交网址并寻找所需的友链。这儿强烈推荐go9g0友链互换服务平台，go9go这一服务平台是晓泉在周多友链互换服务平台中感觉最好是的一个之一，友链联行业细分十分并且很精确，非常容易互换到同业竞争关联性的有连接，更宝贵的是按领域和pr级别值创建了相对的友链互换QQ群。依照自身的要求添加这种QQ群，就能迅速互换到自身要想的友链。省时，高效率!
In the weeks in the construction of the chain XiaoQuan preference link exchange. A correlation between heavy link has high N can compensate the chain, and of the site's ranking has a big effect, many webmaster all have experience greatly, link exchange principle is the patient, good links to site's ranking has played a significant role, instead, poor, garbage link may lead you to a few months of painstaking efforts failed. Link exchange ways there are to join links QQ group to exchange, exchange to the appropriate very hard commonly, the best way is to link exchange platform to submit web site and find the link. Here go9g0 recommended links exchange platform, go9go this platform is XiaoQuan in more weeks link exchange platform think the best one of a, links league industry segments of the very and very precise, it is easy to switch to the correlation industry have links, more valuable is according to the industry and pr level values established the corresponding link exchange QQ group. According to their own needs to join these QQ group, you can easily switch to link you want. Save time, high efficiency.
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