营销网站简述
Overview of marketing website

营销推广型网站建设，就是指以互联网营销策略为关键，以今后的推广营销为目地和立足点?，并落实到网站制作的整个过程，务使每一个阶段，每一流程都充分考虑营销推广作用的要求，使网址一发布即具有营销推广作用和有益于优化营销推广特点的推广营销作用的网址。
Marketing type website construction, refers to the network marketing idea as the core, to the future marketing promotion for the purpose and the starting point of exergy, and carry out the whole process of production site, make sure every step, every step considering marketing function demand, make the website that has an on-line marketing function and to optimize the promotion features of the marketing functions of the website.

制做营销网站的益处
Making the marketing website.

一、百度搜索引擎主要表现好营销网站的一个鲜明特点便是它能“自身营销推广”，这突显反映在营销网站具备优良的百度搜索引擎主要表现，企业官网在百度搜索引擎排行十几页几十页之后，总体目标客户压根找不着你，丧失与大量目标客户在线销售的机遇；在中小型企业互联网营销型网站制作中，百度搜索引擎优化工作中是基本和长期性的工作中，从企业官网的早期整体规划环节就务必刚开始开展，并且务必要围绕于公司网站制作和中后期经营全过程。
A significant feature of a good performance, search engine marketing website is that it can "self promotion", which highlighted the have good search engine performance in the marketing type site, enterprise site in the search engine ranking ten pages dozens of pages, users can not find you, lose and a large number of target customers online sales opportunity; in the small and medium-sized enterprise network marketing type website, search engine optimization work is a basic and long-term work, from the initial planning stages of enterprise website must begin, but must be through the website production and operation of the late process.

二、真实的互联网营销为导向性营销推广主导、技术性辅助 传统式网址不营销推广，除开起步晚以外，更关键的是观念、核心理念落伍。网址要想到到互联网营销的功效，首要条件是是不是立在营销推广的高宽比设计方案。威博先峰自始至终秉持“营销推广主导、技术性辅助”的核心理念，只制做真实营销推广型的企业官网。
Primarily, the real network marketing oriented marketing techniques supplemented by traditional website not marketing, in addition to backward technology, more important is the thought, idea is backward. Site to think of the role of network marketing, the key factor is whether the design of marketing. Webo pioneer always adhere to the "marketing, technology as" concept, only making the real marketing type enterprise website.

三、优良的客户体验优良的客户体验可以让潜在用户迅速寻找很感兴趣的商品或服务项目，充足掌握关键点內容和服务项目特性，根据各种各样互动交流方法与公司取得联系。高品质有使用价值信息内容和网上客服系统软件便捷与目标客户及时沟通交流、资询和意见反馈，大大提高把来访者转换为选购顾客的占比真实给公司产生订单信息和顾客，把公司营销网站变为真实赚钱工具。

A good user experience good user experience can let potential customers find interested in the product or service, fully understand the details of the content and characteristics of the service, to establish contact with enterprises through various interactive mode. High quality of valuable information and online customer service system is convenient and target customers of instant communication, consultation and feedback, greatly improve the visitors into the proportion of customers buy really bring order and customer to the enterprise, the enterprise marketing type website into real money-making tools.

营销网站的制做因素
Making the elements of the marketing type site

（1）总体目标要确立中小型企业营销网站主要是以营销推广为目地的网址，做出去的网址不得不了解他的实际功效。仅仅把网址介绍、公司文化、商品展示展现等在网址上一放，实际造成不造成经济效益，就不管了，仅仅一个品牌形象的宣传策划罢了，那样的网址，也仅仅一个摆放对其都没有一切功效。
Goals must be clear the small and medium-sized enterprise marketing type site is mainly for the purpose of marketing website, do website can not know his specific role. Just put the site profiles, corporate culture, product display display on the website, specifically produced no benefit, no matter, only an image of the propaganda, such website, just a decoration on the no effect.

（2）主题鲜明，品质优选制做营销网站时不可以只重视网址的管理后台，网址的程序流程等，一个好的营销网站它的內容是比较丰富的，并且每一个內容的品质全是优选。可是如今的很多的公司觉得文本谁都是会写，却不知道，术有专攻，营销软文一样必须复合型人才，便是让技术专业的要说不会写的销售人员去写，也不会好到那边去。因而仅有2~3篇文章内容，并且品质不光滑的网址，吸睛率基本上是为零的，更被不要说哪些互联网营销。
Rich in content, quality selection of making marketing type site should not only pay attention to the management of website, website program, a good marketing website and its content is very rich, and each one of the quality of th e content is selected. But now many enterprises believe that the characters who will write, however, specialize in one subject, marketing copy also need professional personnel, is to let the professional say could not write the marketing staff to write, also won't good where to go. Therefore, only a few articles, but also the quality of rough website, return rate is almost zero, is say what network marketing.

（3）网站打开速度快中小型企业营销推广型的网址不可以只重视表方式的美观大方，而忽略了內容、构造、升级速率。一个网站看上去很美 ，可是假如开启的速率很慢，那麼大部分人是不容易关心你的，顾客一般是沒有多少的细心的。因此即便你的网址在好看都不有哪些实际效果。
Quick access of small and medium-sized enterprise marketing type website not only pay attention to the form of the beautiful, and ignore the content, structure, update speed. A site that looks very beautiful, but if the open speed is very slow, so most people won't pay attention to you, the customer is generally not much patience. So even if your website in the beautiful also does not have what effect.

（4）与客户沟通交流一个以营销推广为目地的中小型企业营销网站一定要有联络信息内容，并且是能够 随时随地可以与顾客沟通交流，那样能够 便捷大家立即的了解顾客的念头，为顾客出示服务项目。要是没有联系电话，那麼要顾客如何与你联络，如何创建顾客群呢。
Communicate with the user a for the purpose of Marketing Marketing type website of medium and small businesses must have contact information, but also can at any time to communicate with customers, it might be easy for us to know in time the idea of customers, to provide services to customers. If no contact, so to customers how to contact you, how to build a customer base.

（5）关键点健全，恰如其分中小型企业营销网站执行的全部全过程都应当留意关键点，因此在互联网营销型网站制作便是把握住每一个关键点，关键点实行决策着网址在百度搜索引擎的主要表现，另外也是给得到优良客户体验的基本，营销网站是以顾客为管理中心，其每一个关键点都务必推敲、精雕细刻，那样才可以真实提升顾客转换率。
Details of the whole process, be just perfect small and medium-sized enterprise marketing type site implementation should pay attention to detail, so that every detail in the network marketing website, details of the implementation determines the site in the search engine's performance, but also to obtain a good user experience foundation, marketing type site is take the customer as the center, details each must batted, crafted, so we can really improve customer conversion rate.

小结(sum up)

中小型企业营销推广型网站制作自然不只包括之上常说的这种，可是网址并不是工艺品，一定要设计方案的清楚一目了然,便捷客户访问.营销推广型网站制作是一种技术性和营销战略相结合的网站制作服务项目.
The small and medium-sized enterprise marketing type website production is of course not only includes all above these, but the site is not a work of art, clear must be designed, is convenient for users to browse. Marketing type website production is a kind of technology and marketing strategy combination of Web services.